We give brands the strategic foundation they need to grow, connect, and inspire.

We help you build a brand with purpose—one that is rooted in values, communicates with clarity, and contributes meaningfully to culture.

How we do it

Step 1: Discovery

We start by sending you 5–10 questions designed to uncover what’s between the lines of your brand.

Then, we meet for a focused 60–90 minute session to dig deeper and align on your brand’s essence.

Timeline: 1 week

Step 2: Brand Platform

Using what we uncovered, we craft your brand’s mission, vision, purpose, and promise. We also define your brand personality and key communication pillars.

We’ll present a clear, strategic platform that becomes the foundation for everything that follows.

Timeline: 1 - 3 week

Step 3: Visual Identity

Guided by the brand platform, we design your visual identity—including logo, color palette, typography, and brand guidelines.

This step turns step 2 into a visual story your audience will recognize and trust.

Timeline: Varies by project

Step 4: Brand Campaign Assets

To bring your brand to life across channels, we will create campaign assets to promote your brand. We will also provide you with 5–10 easy-to-use templates tailored to your needs—whether it’s social media, flyers, presentations, or billboards.

Timeline: Varies by project

We help brands define who they are —so they can communicate with clarity and impact.

Our Mission

We want to work with you

The Power of the Unspoken

We work with our clients to search what is between the lines of their brand to uncover the unexpected angles, contradictions, or tensions that fuel fresh creative thinking and help develop brands capable of surprising people.

Contact us

andres@bthelines.com
(352) 328-6916

Seattle, WA